Hey!
So this weekend we're running a Sad Tom banner because we tried it once before and it worked well at turning people into supporters.
We've been hovering in the 1,650 supporter range for months now and I'd like to see more forward progress, to 1,800 and beyond.
If the day ever arrives where NG generates a surplus of cash, there would be the question of how it would best be spent. Examples include:
1) Increased monthly prize money
2) Original content development
3) New rev-share system based on total site earnings
4) Additional development projects (TV apps for example)
My goal has been to build a new rev-share system based on total site revenue (replacing our ad-specific system), however it's not worth dedicating the development time to this project until we have a sizeable surplus each month. In the meantime, I think increased monthly prizes would be a good way to distribute limited funds to the content deemed most worthy by the community.
Even with 2,500 supporters NG would still not turn a profit HOWEVER I would be fine with continuing to lose money in the short-term if we're seeing steady growth in other areas like traffic and total supporters.
If we can hit 2,500 supporters in the next three months, for each month that we stay above 2,500 I would like to increase the monthly prize pool to $1,200. It would be distributed like so:
1) $100 each to the top five animations.
2) $100 each to the top five games.
3) $100 bonus to the top ranked animation based on original material.
4) $100 bonus to the top ranked game that is... mobile friendly perhaps?
Our next milestone could be 3,500 supporters, at which point we expand the monthly prize to cover the TEN best games and animations. With 4,500 supporters we could introduce prizes for the five best art and five best audio each month.
We could keep doing it like this until we hit the 10,000 supporter range, at which point we could get serious about building a new rev-sharing and partner system. Will we ever get to 10,000 supporters? It's really up to you guys! I know in my heart there are 10,000 NG fans who can spare $3 a month to support NG, we just haven't managed to reach them yet.
Beyond 10,000 supporters things get really interesting because NG wouldn't be stressing over money and traditional ads too much. If NG ever achieved 100,000 monthly subscribers, that would be $260,000 per month after processing fees. We could cover our expenses + generous monthly prizes + original content development with $60,000 and the rest could be distributed to partners by the rev share system.
We could end up somewhere between 10,000 and 100,000 supporters and still be amazing, or we could end up with 200,000+ supporters which would be totally ridiculous. I don't even like to think about the amount of spam content people would be uploading at that point but we wouldn't let accounts like those have partner status.
For now, we'll see where this post and Sad Tom gets us.
I have two big outreach efforts that I've been waiting to make AFTER new user pages launch. One of them is a direct outreach to former supporters who haven't re-upped. The other is a direct outreach to well known artists on NG, not pressuring them to become supporters but instead asking them to update their new user pages and take some time to re-engage with the community. Our user page update includes feed updates that will make it easier to interact with people in-feed, with both blog replies and reactions. On top of all that, we're getting a new site header, to better accommodate user pages and future layout changes.
Once user pages are a wrap, we'll be transitioning private message and forums to the new layout, with a number of modernizations along the way. We have other surprises in the works that will roll out as-ready.
March will be a content-rich month, with the Dragon Ball Z Collab and NG in Space, a special event with new episodes of your favorite space-themed shows! It kicks off March 16th with a new Space James by @TheWeebl and a custom site skin by @LemKuuja, then continues in the following weeks with a new Captain Tardigrade by @ianmichaelmiller and new Starbarians by @HappyHarry!
Thanks for reading all this and I hope you're as optimistic as I am for the future of NG!
Here's that supporter link one more time!