you know, I've never been able to quite put into words how I thought Alex was able to pull off so much at a time where online marketing and self pimping wasn't on the mind of every content creator.
It's only just now occurred to me how "branded" his stuff was. He didn't make content squarely for his own website or brand, it was for "FreeWorldGroup" or "TxMafia" or "ArcadeTown" that kind of thing. Which tells me he went out of his way to strike some branding or exclusivity deal with his content and got himself out there.
I highly respect that. He made a business out of it during a time that wasn't easy to do.