For someone with the name "simple" there sure was a lot going on.
I mean you tried doing like 3 or 7 different things in one friggin logo.
I say that while it looks fantastic, It may be a bit much.
If it were me I would have just stuck with the first little "particles turning to letters thing", and maybe for different videos or cartoons or whatever I would have alternated between "particle to letters" and "letters to fire" and "fire letters to singe logo"
I understand you want to impress people, and you certainly impressed me, but don't go overboard.
All that being said, its just my opinion, it still looks phenomenal