In the opening scene with the diary, BB talks about the Systemax factory (the company that makes the AOL brand computers - we we the first to see them, jealous? didn't think so, they suck) because we had just gotten back from a tour of the facotry in Ohio and the lady who was taking us around made sure that we did not step outside of the lines of we'd be susceptible to 'lava' and we'd be in big trouble, so the lady was all about the lava so we had to mention it even though it's kind of an inside joke.