oh wow, I remember when the news of his death arrived, I also didn't even know that he would have created content in the past, but in any case, may he rest in peace, as I would like to be and live in the old school of NG, and be able to get to know this fantastic user from the past!!!
Reviews for "Alex Lefkowitz (1986-2018): Celebration of Life's Works"
Always sad when one of us Newgrounders go
Wow! I had no idea that he passed away. He was really cool when I first knew him... That's really sad to see that he passed away. He had created some great content back in the day.
you know, I've never been able to quite put into words how I thought Alex was able to pull off so much at a time where online marketing and self pimping wasn't on the mind of every content creator.
It's only just now occurred to me how "branded" his stuff was. He didn't make content squarely for his own website or brand, it was for "FreeWorldGroup" or "TxMafia" or "ArcadeTown" that kind of thing. Which tells me he went out of his way to strike some branding or exclusivity deal with his content and got himself out there.
I highly respect that. He made a business out of it during a time that wasn't easy to do.
Rest in Peace.