Sweet textures! It is an awesome idea, would love to see it complete. I think it would have been more engaging with more information about the character though. Also would be cool with a voice over instead of the text, just to make the audio more interesting. Don't have a problem with the animation considering it's an interactive graphic novel, I think the minimal animation works. Nice job!
Congrats on the daily 5th! You might as well continue to produce this, you got the walk cycle down...
As an ad, it's 4.5 (could use a tad more shock and awe); as a NG submission, an easy 4, since it's an atypical ad and it has a unknown backstory., reminiscent of the original Fallout character. Good work on the text, hand could've been slightly more animated.
I actually had to make this for a masterclass, so I didn't have enough time to properly animate it (notice the guy's walking cycle looks a bit funny as well). I might improve it in the future, but first I'm going to finish making the storylines.