It's an image that was given to Nintendo and its console systems because of its “supposedly” lack of mature games. Like Sony's Metal Gear Solid, Resident Evil, Dead or Alive.
People look at Nintendo's Pikmin, Super Mario Sunshine and Mario Party 4 as childish, like Barney, Teletubbies and Fisher Price. However, GameCube is getting mature games now adays. Yet there are people that still give Nintendo this kiddy image.
So my flash movie is showing what would happen if Mario was childish in his classic "Defeat Bowser and save the Princess" game style.