You know that Supernova flavor they sell? (The pink one)
That thing is crazy addictive. No, really.
I don't like the taste, it's super artificial and overpowering. I'm not even sure what it's supposed to be, it's just this really overpowering artificial sweet taste that knocks me off my feet.
Worse yet, all the dye and whatever else in Supernova gives me a headache and a stomachache, which the normal Mountain Dew doesn't do to me.
Yet, I for months I couldn't stop drinking it.
I knew from the first time I didn't like it, and I never liked it any better the subsequent times I tried it. But I still went back at least five times to buy it again and again.
What's up with that?