WWF (wildlife and nature preservation) started a great initiative to let people fundraise on their behalf by being creative, performing sports and the like. I had little expectations when I joined with a pledge to compose 1 minute per 500 DKK donated (equivalent of 67 EUR and 75 USD), but 2,500 DKK later I stand corrected. So here's my promise.
The release date of August 11 is no coincidence. Today it's 4 years since my mother passed away, and the track is dedicated to her.
Original fundraiser story:
15 years ago my mom adopted a puppy named Nero, via an animal rescue organization dedicated to saving abused animals.
For years, and even today, you can see that his personality is shaped and molded by the abusive life he had before he came into our family. You couldn't even raise your hand to throw a ball for him, without seeing him cringing his eyes, fearing he was about to get beaten.
When my mother got sick in early 2012, I took care of Nero "temporarily", but eventually I adopted him for good, when she passed away, later that year - and I came to know Nero even better than I ever had before, and that sparked a motivation for me to make as much of a difference as I possibly could.
That's how my journey into animal welfare started.