Browsing through the largest (and shittiest) Swedish newspaper, both on paper and online - Aftonbladet - I was to bear (lololol) wittness of... lo and behold, it's ULTRABEAR - UNMASKED!!!!!
The true identity of Ultrabear have now been captured on camera! I wonder if somone can find his true identity amongst all the other bears. I mean, come ooon, they all look the same NOT BEARRASISM >:O
article (in swedish)
The title on the image below reads: "Scared the bear away - with the cellphone"
Looks like Ultrabear may have some kind of fear of cellphones. Always bring a cellphone when you go wander in the forrests, kids.