At 11/1/09 06:37 AM, SteveGuzzi wrote:
I wonder if they feel the same way about fast-forwarding past commercials on their DVR / TiVo.
I think that's an invalid comparison. When you Tivo something, you're recording and then watching back later. The ads still go out in the shows that people are watching live. Ad blocking on websites is different - you're blocking them as they're shown live.
With respect to the ad sharing stuff - cpmstar (the handler) gets 25% of the ad profit, newgrounds gets 25% (because it costs money to maintain the servers that the ads are run from) and the artists get 50% (the lion's share.)
Store purchases really don't cover even 1% of the costs of the running of the site, so any attempts to justify that being a viable source of main income at the moment are invalid. If more people were buying things, sure, the balance might change, but I don't think that's going to happen any time soon. Just look at all the t-shirt based sites that are going out of business at the moment.
Those who have said that ads are an outdated business model, particularly when comparing against ads in print... again, invalid comparison. You buy a newspaper/magazine etc, so you've paid up in front, the ads there are just ancillary methods of bringing in income.
Ads are the only way of keeping large websites free to use, the store will bring in a few extra bucks, but nowhere near enough to sustain a site that does as much traffic as this. Adding subscription fees with added bonuses for subscribers would probably infuriate those users who aren't prepared to pay a subscription, so there'd be more bitching and moaning about that.
I don't necessarily think that ad blocking is "stealing", but I do think it's like biting the hand that's feeding you.